Skip to content
LIVE · DISPATCH 26·180
EUROPAEXPRESS
Developing Update · Europe — Politics: live coverage

Lucky Strike maker BAT to axe 5,500 jobs worldwide in €695m cost drive

British American Tobacco is cutting 5,500 jobs across the globe and handing thousands more roles to outside contractors, as the cigarette giant races to strip out costs and pivot t

By 29 Jun 2026 · 13:30 CET Updated 29 Jun 2026 · 13:30 CET

British American Tobacco is cutting 5,500 jobs across the globe and handing thousands more roles to outside contractors, as the cigarette giant races to strip out costs and pivot towards vapes and nicotine pouches.

Source: Euronews. Read the original report ↗

Source ledger

  • This brief is based on reporting by Euronews.
    supports: Euronews