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Developing Update · Europe — Culture: live coverage

Flower-Crowned Cows Bring Alpine Tradition to Gstaad Festival

Decorated cows descend from Alpine pastures into Gstaad for Switzerland's Züglete festival, drawing international crowds, music, and visitors from around the world.

By 9 Sep 2026 · 11:00 CET Updated 9 Sep 2026 · 11:00 CET

AI disclosure: Summarised from a single named source by an AI model with editorial rules; links to the original report.

Decorated cows have descended from Alpine pastures into Gstaad for Switzerland's traditional Züglete festival, according to Euronews. The event features flower-crowned cattle making their way down the mountains.

The annual festival draws crowds, music, and visitors from around the world to witness the seasonal agricultural tradition.

Source: Euronews. Read the original report ↗

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